What is true luxury? Enjoying the moment in Nuremberg and just letting the time pass by. Stroll around the weekly market, go and browse through the hottest fashion labels, enjoy some classy cappuccino and at the end, turn night into day. Nuremberg is as happy and as enterprising as you are!
The oldest and largest pedestrian zone in Europe stretches across Nuremberg's old town like a triangle of fashion, lifestyle and luxury. If you are looking in particular for young and perhaps also slightly offbeat fashion, then start your shopping tour at the Weißer Turm or at the Lorenzkirche and amble along the Breite Gasse past international trend shops, street cafés and unusual retail shops.
Slightly to the north of this and in parallel runs the Karolinenstraße, Nuremberg's No.1 shopping street, which extends into the top addresses of Hefnersplatz and Ludwigsplatz. Here in Nuremberg's large fashion and lifestyle stores you can browse through perfumes or bookshops, or discover the trends of the season with national and international fashion labels. If you have the time and leisure to simply drift along, you'll keep on finding new and surprising things in the many small side streets, but in the Kaiserstraße, Nuremberg's most elegant shopping street, you will finally revel in the luxury of illustrious high-end fashion labels, luxury jewellery and exclusive interior design.

The northern district of the Nuremberg Old Town offers a unique shopping atmosphere with shops steeped in tradition and distinguished by outstanding quality and exciting originality.
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Shopping in Nuremberg's most well-known shopping street. In Karolinenstraße you can find big brands in big shops.
At the Ludwigsplatz the Nuremberg fashion house Wöhrl presents a who's who of well-known labels from the worlds of...[more]